Flogging It!

Tinchy Stryder has a big appetite for selling himself, observes Emma Brand.

stryder

Tinchy Stryder, real name Kwasi Danquah, was born in Ghana and moved to East London as a child.

His Twitter account is mainly used for promoting his merchandise. Recently he pinned a Tweet at the top of his profile with a link to his latest music video.  He has also been retweeting people that post links to his video, eight in 24 hours to be exact, including  “**NEW POST**   [Music Video] Tinchy Stryder (‪@TinchyStryder) – ‘Leg Day Ft. D Double E (‪@DDoubleE7)’   ‪http://wp.me/p1fcHo-86E   ‪#Grime”.

He gives his location as the fictional place “Cloud 9”. This makes you think that he must love his job and his life.  Maybe so, but Cloud 9 is the title of his album, which he is also trying to promote: “Download my new album The Cloud 9 LP / 360° on iTunes now: ‪http://smarturl.it/TheCloud9-LP . Love”

In his bio, Tinchy calls himself “The Prince of Grime” and gives his 760k followers links to where they can contact his management, and links to where you can pre-order his latest recording.

Away from sales talk, Tinchy might have been hinting that someone lost touch with him, when they probably shouldn’t have, when he wrote: “Don’t burn bridges. Can you walk on water?!”

He has also been using social media to ask for information from his followers, as in this appeal: “Morning… A Massage is calling my name real loud, I can’t lie lol. Think I need a new spot tho, any suggestions? Ps. In London”

Suggest it might be quicker to Google, but perhaps what he really, really wants is the interaction.

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